The Email Automation Manager supports the execution and management of marketing automation programs. Assists in implementing and managing the day-to-day operations of email marketing.
• Bachelor's degree in related field or equivalent experience required
• Minimum of 3 years of marketing automation experience
• Experience working with an enterprise email marketing platform
• Experience with various email service provider tools.
• Experience coding in HTML and CSS
• Proficient with relational databases and SQL.
• Knowledge of Can-Spam and general email best practices.
• Understanding of email marketing concepts and metrics such as Sender Score, deliverability, and sender reputation.
• Experience creating complex nurturing programs.